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Our Team

Fernando F. Rivera

Fernando F. Rivera

Fernando F. Rivera

Founder & CEO


Fernando F. Rivera is committed to promoting equity and inclusion in public works contracts and professional services. With over 14 years of experience, he focuses on creating fair opportunities for minority, women, small, veteran, LGBTQ, and disadvantaged business enterprises (SBs).

He ensures compliance with U.S. Department of Transportation (DOT) regulations and helps businesses navigate certification processes. As a certified expert in Disadvantaged Business Enterprise (DBE) certifications, he guides aspiring DBEs. Fernando was honored with the 2022 Emerging Leader Award from the COMTO Norcal chapter for his dedication to supporting SBs and fostering an inclusive business environment.

Lezly Martinez

Fernando F. Rivera

Fernando F. Rivera

Director of Coaching, Development & Training Programs


Bachelor's degree in Communication Sciences  

Certification in Ontological Coaching, NLP, and Positive Psychology  

Master's in Conscious Parenting with a specialization in Human Development.

15 years of experience in Human Resources in the areas of Recruitment, Training, Communication, and Organizational Development.

"Within my experience in human resources, I have had the opportunity to develop talent programs, implement human resources models tailored to the needs of the operation, support the implementation of new ERPs through change management processes, conduct interventions with teams to achieve results and develop competencies, as well as carry out coaching sessions with executives."  

"I love working with people and teams; I enjoy supporting them in raising awareness to open them up to new possibilities and maximize their capabilities."

EquiWorks Consulting LLC

(510) 565-2853

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Info@equi-works.com

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